Your digital boutique

More prepared appointments through virtual try-on.

Your bride tries on your dress before she walks into your boutique.

  • More enquiries
  • Less time pressure, more time to try on
  • More dresses without more floor space
Photo of the bride before the try-onPhoto
Bride in a lace dress with wide sleeves after the virtual try-onResult
AI-generated example of a virtual try-on.

Bride AI is in pre-launch. Secure your pre-launch benefits as a Founding Boutique now

Your benefits

Three reasons to be there from the start.

More enquiries

Your collection is open around the clock: via your website, your QR code and your social channels. Brides get a preview of how they look in your dresses and can send targeted enquiries, evenings and weekends included.

Less time pressure on site, more time for the try-on

Your bride can arrive with a shortlist: she has already preselected your dresses. Less of the appointment goes on searching, more on what matters: trying on the dresses she really wants.

Offer more dresses, without more floor space or capital

Show more dresses than fit in your boutique. What is not on the rail, you present digitally and mark as available to order: no larger shop floor and no capital tied up in stock.

How it works

From inspiration to a qualified visit.

Five steps that start with your collection and end with booking a sales experience at your store.

1

Present

Your dresses, digitally, with your brand.

2

Favourites

She keeps track of what truly moves her.

3

Try on

The bride sees herself in your dresses, using her own photo.

4

Shortlist

Up to five dresses: inspiration becomes a selection.

5

Book a sales experience

The bride can then book a sales experience with you directly.

Virtual try-on

Your dress, on your bride.

The bride uploads a photo of herself, picks a dress from your collection and sees herself in it, in her dream location if she likes.

Photo of the bridePhoto
Lace dress with a V-neckline from the collectionDress
Bride in a lace dress with a V-neckline after the virtual try-onResult
Dream location
AI-generated example. The real dress may differ. Dream location from the Plus package.
What reaches you

A request where you know what you are preparing for.

Instead of a generic appointment request, you see the bride's selection. You can prepare dresses and plan the appointment more precisely. Whether and how much time this saves in the consultation, we will measure together in the pilot.

What you get

For your digital boutique.

Your digital boutique

Your own shop with your name, your collection and your look: bride-ai.com/shops/your-name.

Virtual try-on

Your bride sees herself in your dresses, not on just any model.

Favourites & shortlist

Many impressions become one clear selection.

Prepared appointment request

You see the selection, wedding date and wishes before the bride arrives.

Coming soon (from the Premium package)

Measurable demand

You see which dresses are tried on and favourited, and how many requests result.

Coming soon (from the Premium package)

Your customers stay with you

Whoever arrives via your website, your QR code or your social channels only sees your boutique.

From the Premium plan
Integration

A button on your website. A QR code in your store.

Your customers start directly in your shop, via a link on your website, a QR code in the boutique or your social channels. No installation, no technology on your side.

Bride AI network

Start with your own digital boutique – and become part of the emerging Bride AI network.

Today, your own shop is what counts. We keep adding new features to Bride AI and, together with our Founding Boutiques, are building a growing network of brides. Those who join early help shape that path.

Packages

Three packages for your start.

From your first 50 dresses to your full collection. Pay monthly, no upfront payment for a whole year.

Pre-launch deal until 15 Dec 2026: Reduced monthly price in year 1: Plus €99 instead of €149, Premium €149 instead of €199 per month. The regular prices only apply from the second year. Flexible monthly cancellation!

Basic

49 €per month
  • Virtual try-on of wedding dresses
  • Upload up to 50 dresses
  • Link to your own Bride AI page
  • No CTA button to your own bridal store
Be there right from the start

Plus

149 €99 €149 €per monthPre-launch deal: reduced monthly price in year 1. Cancel flexibly month by month! Secure it by 15 Dec.
  • All features of the Basic package
  • Try the dress on in different locations
  • Upload up to 150 dresses
  • CTA button “To the bridal store”
  • Availability status: “Available in store”, “Available to order” or custom text
  • Lead magnet: what the bride spends on virtual try-on is credited toward the price of her wedding dress (flexibly adjustable, e.g. up to €50)
Be there right from the start

Premium

199 €149 €199 €per monthPre-launch deal: reduced monthly price in year 1. Cancel flexibly month by month! Secure it by 15 Dec.
  • All features of the Plus package
  • Upload up to 400 dresses
  • Embed Bride AI in your own website
  • CTA button “Request an appointment in store”
Be there right from the start

Enterprise

Custom
  • More than 400 dresses
  • Further individual customisations
Request an individual offer

Setup including a personal workshop: one-off €499. Enter voucher code

All prices exclude statutory VAT, where applicable. This offer is aimed exclusively at businesses.

See how it could look for you

How it could look in your boutique

Founding Boutique

Starting together in real operation.

As a Founding Boutique you test Bride AI with your own collection in a clearly limited pilot phase.

Your collection, your look

We set up your digital boutique together with you.

Clear packages

Three packages from €49 a month and an Enterprise solution.

We measure together

Requests, appointments and show-ups: you see what virtual try-on does for you.

FAQ

Frequently asked questions.

Three packages from €49 per month, plus an Enterprise solution with individual pricing. Setup including a personal workshop costs €499 once. All details are under Pricing.

If you book by 15 December 2026, you pay a reduced monthly price in year 1: €99 per month for Plus instead of €149 per month, and €149 per month for Premium instead of €199 per month. The regular prices only apply from the second year. You pay monthly, with no upfront payment, and you can cancel flexibly month by month.

From the Plus package, what the bride spends on virtual try-on can be credited toward the price of her wedding dress as a lead magnet (flexibly adjustable, e.g. up to €50). Favourites, shortlist and appointment request always remain free for the bride.

The request goes to the boutique the bride chooses for the appointment. Other boutiques do not receive any personal data.

From the Premium package, you can embed Bride AI on your own website. The bride then stays in your shop and does not reach other bridal stores through the embed.

We prepare your collection together with you and look at what works best.

The photo is only processed with the bride's explicit consent. She only shares favourites and contact details with a boutique with separate consent; the photo itself only on explicit request. Details are in our privacy policy.

First, the goal is that your own customers arrive at the appointment better prepared digitally. The network idea comes step by step.

Contact

Be there right from the start

Tell us briefly about your boutique. We will get back to you personally.